Impact
Good beauty shouldn’t
go to waste.
Beauty doesn’t lose its value because it wasn’t right for the first person who bought it.
£1 billion
worth of skincare is estimated to be sitting unused, unopened or abandoned in UK homes.1
£35
the value of abandoned skincare the average person is sitting on.1
26%
of UK adults abandon a skincare product after finding something newer.1
70%
of PR gifts go unused.2
The good news?
A lot of this product is still perfectly good.
The product already exists. Someone already wants it. The challenge is getting one to the other.
Keeping beauty moving
There’s already so much great beauty in the world.
Making better use of what already exists is one of the simplest ways we can consume beauty more responsibly.
More beauty used.
Less beauty wasted.
Sources
- 1
The Body Shop, survey of 2,000 UK adults, reported by Professional Beauty.
- 2
Research conducted by Puresport, 2025, reported by Endurance Business.
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